Women in Games is delighted that Keywords Studios will power our Individual Ambassador programme for the third year running.

The news comes as we can reveal that we now have over 1,700 Ambassadors in 77 countries, following the onboarding of our latest cohort this month.

Keywords Studios’ Group Head of DEI&B Athena-Maria Enderstein (pictured) said: “Across Keywords regions and studios, we are proud of our partnership with Women in Games. By continuing this valuable collaboration in 2024 we can further our goal of increasing representation and inclusion in games. It allows us to support Ambassadors in their development and equip them with tools to shape the industry for gender equity.”

Women in Games CEO Marie-Claire Isaaman added: “We are delighted to renew our partnership with Keywords Studios, which will be powering our Individual Ambassador programme for a third year.

“The team at Keywords Studios shares our goals of igniting change in the industry – tackling gender inequality and addressing the under-representation of women in the sector. The Individual Ambassador programme lies at the heart of our work, with the 1,700+ women and allies in 77 countries around the world supporting our values and missions. The support of Keywords Studios has allowed Women in Games to fast-track the expansion of this programme; the number of Individual Ambassadors has grown from just under 1,000 last December to over 1,700 today. And that figure is likely to surpass 2,000 in the first half of 2024.

“We thank Keywords Studios for their support and look forward to what we can achieve in 2024.”

If you are interested in becoming a Women in Games Individual Ambassador, click here –